Cracker Jill

Posted bybluesage82Posted inUncategorized

A new snack treat for Women!

June 2, 2023

The original “Cracker Jack” was invented in 1893 by a German immigrant. The Borden Company bought the product name in 1964 and in 1997 the brand was sold to Frito Lay. Over the life span of Cracker Jacks the product generated billions in sales.

The term “Craker Jack” is even used to denote a person of high ability and ingenuity.

Frito Lay changed the brand name, See above! The product is now “Cracker Jill” After 130 years, the product has a new name. This is a cheap and frivolous marketing ploy. Did the Bud Light Marketing Director land a new job with Frito Lay???

Published by bluesage82

I am a retired international business leader, current college professor, historian, macro economist and outdoorsman. I have lived in 7 US states and had long term stays Tokyo, London and Geneva. I have also worked for the US Dept. of Commerce and the State of Delaware Dept. of Public Instruction. I am a native of NY but grew up in VA. My wife and I have 7 children including 2 in-laws.

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